Comment on Stallion WordPress SEO Plugin by SEO Gold Coast Services.

The Title Element/title Tag of a page is very important SEO wise and the Stallion SEO theme has the best built in title elements, so if you are one of my theme customers you don’t need a plugin for setting title elements.

WordPress SEO Plugins like the All In One SEO Plugin got big because the vast majority of WordPress themes had the title element with this format:

Name of Site : Title of Post

This is not the best title element setup, the best (for most sites) is

Title of Post

Even today very few WordPress themes use this structure (really easy to add to a theme as well).

Most WordPress SEO plugins that override this format suggest this format is good SEO wise:

Title of Post : Name of Site

Which SEO wise is not much difference to the average WordPress theme setup.

You can set your titles to the best SEO format with most of the plugins that allow you to manipulate the titles

Title of Post

including the All In One SEO plugin, so if you aren’t using the Stallion SEO theme and don’t understand how to change the header.php file you can improve the title elements of your posts etc… You don’t need this feature if you use the Stallion SEO theme (any of my WordPress themes : been using the best title element setup for 5+ years).

You can also override your articles titles using the All In One SEO plugin, but if you name your posts with SEO in mind I don’t see why you’d need a second area for adding a title element? This post for example is about the “Stallion WordPress SEO Plugin” so I named the post “Stallion WordPress SEO Plugin” which is used as the title element since I use the Stallion SEO theme which has the best title element setup. If I used another WordPress theme it might be “Stallion WordPress SEO Theme : Stallion WordPress SEO Plugin” which isn’t ideal.

So the ability to manipulate the title element is important, but can be easily achieved at theme level.

Plugins that offer meta keywords tags is a waste of time, it’s been years since Google gave any SEO benefit to the keywords within the meta keywords tag which is why I don’t use it on my sites. It’s built into the Stallion SEO theme because users expect it, but it’s a waste of time and bandwidth.

The meta description tag does have some value, but not ranking value. Whatever you put in the meta description tag is ignored for ranking purposes by Google. If the descriptions read like an ad and Google uses it for it’s search results it could increase your click through rate from Google. What this means is if you are ranked number 3 today and add an awesome description it will still be 3 after Google indexed the change, but if Google uses it and visitors to Google are scanning through the top 3 results and not necessarily clicking the first result as a matter of course it might increase the number of clicks you get (it might increase traffic a little bit).

The Stallion SEO Theme uses the excerpt from a post for the meta description, you can set a custom excerpt when you create or edit a post, if you don’t set one Stallion will use the first few lines of the post. This is basically the same as you get with the SEO plugins.

If you use another theme it probably won’t include built in custom description meta tags, there is no harm in using the All In One SEO Plugin to set your meta description tags or harm by setting your title elements either (as long as you name them with SEO in mind). What you should avoid is using these SEO plugins for noindexing parts of a site and nofollowing links, those features are SEO damaging.

I have a list of other SEO plugins at WordPress SEO Plugins, some have obvious SEO benefits, others just useful.

David

More Comments on Stallion WordPress SEO Plugin by SEO Gold Coast Services


Stallion WordPress SEO Plugin v3.0.0 is Still Safe to Use

I removed all my plugins (four of them) including the Stallion plugin from the repository, see: https://wordpress.org/support/topic/plugin-removed-from-repository-2/

There’s nothing wrong with the code and I still plan to develop them further …


How NOT To Use Canonical URLs

I’m not familiar with the Project Supremacy SEO Plugin, it’s a premium plugin so I don’t have access to the code.

The problem is there’s a fair number of plugins (and …


Yoast SEO Plugin vs Stallion SEO Theme

If you are using the Stallion Responsive Theme it’s best not to use the Yoast SEO plugin.

The Yoast plugin doesn’t include many SEO features, those which are important are included …


WordPress SEO Tips

Yes the Stallion WordPress SEO Plugin is not built into the Stallion SEO Theme version 7.1.1.

Update January 2014: The SEO plugin features are part of Stallion Responsive Theme 8.0

Whether to …


WordPress SEO Tutorial : Nofollow DELETES Link Benefit

I’m afraid the only part of your comment on nofollow that’s correct is

“I mean who the heck want to make their login page has PR 7?”

Everything else is completely wrong.

Nofollow …


All In One SEO Plugin vs Stallion SEO Plugin vs Stallion SEO Theme

The Stallion SEO plugin only does one thing, adds canonical URLs to some types of archives. I created it as a replacement for the noindex and nofollow settings of WordPress …


SEO Alt Text vs SEO Anchor Text

Alt text and anchor text are both important SEO wise, so ideally all non-layout images (you shouldn’t add alt text to layout images) should have relevant alt text and all …


Stallion Theme Tutorials

I’ve not wrote the new Stallion Theme tutorials yet, have added so many new features will be writing tutorials for months!!!

The random thumbnail feature is similar to the random banner …


Recommended WordPress SEO Plugins

With WordPress plugins you have to be careful they aren’t resource hogs, I’ve had plugins with great features add hundreds extra of database queries to a page! The original contextual …


Stallion All In One SEO Plugin vs Stallion WordPress SEO Plugin

The Built In Stallion All In One SEO Plugin isn’t the same as the stand alone Stallion WordPress SEO Plugin (confusing I know :-)).

The stand alone Stallion WordPress SEO Plugin …


More Comments by SEO Gold Coast Services


Google Mobile Usability Test

SEO tools like SEOptimer are generally not very good, they are built by programmers who are human and they make mistakes, so I’d take the SEOptimer Usability Device Rendering F …


Twitter Permanent Suspension

When you said “I apply most of the tricks talked about in this article” does that mean you are following at least 400 Twitter accounts everyday and unfollowing them all …


Camping World Biloxi

This is a Camping World Biloxi SEO test.

The Camping World Biloxi Google search phrase sees around 1,900 searches a month, a number 1 Google listing for Camping World Biloxi would …


Revolution Slider JS Bloated

All because I avoid using flashy JS features via plugins like Slider Revolution to maximise pagespeed does not mean I don’t know how to use flashy Javascript features whilst minimising …


GTmetrix Website Speed Test Location

Regarding GTmetrix speed testing you have to take into account hosting location when comparing 2 websites targeting different countries.

My SEO Gold site which mostly targets the UK market is hosted …


Revolution Slider Images NOT Responsive

The Revolution Slider SEO Optimization article is a snippet of a larger article Optimized Images Load Faster and Consume Less Cellular Data which looks at a website created by a …


It’s Illegal to Threaten Someone Online

WoW! I critique the old out of date web design of a local Skegness business and James Smith (AKA: fake name) resorts to childish personal insults, why would you do …


How to Add Robots Meta Tag Code to the Head

With WordPress there aren’t any individual WordPress HTML pages, so to add something like a robots meta tag to an individual WordPress Post or WordPress Static Page requires either:

A WordPress …