Win 2 Tickets to British MotoGP at Silverstone Tweet

Win 2 Tickets to British MotoGP at Silverstone Tweet

Whoever is controlling the B&Q Twitter account isn’t very good at Twitter marketing, looking through their recent Tweets shows a lack of thought out #HashTags. For example the competition Tweet has this exact text:

WIN 2 tickets to British MotoGP™ at Silverstone! Guess which celeb our @ukstanleytools Fatmax tool is impersonating for your chance to win!

Not a single Twitter HashTag! They could have gained significantly more engagement with minor alterations:

WIN 2 #tickets to British #MotoGP™ at #Silverstone! Guess the #celeb our @ukstanleytools Fatmax #tool is impersonating for a chance to #win!

The above is 140 characters (exactly the same length as the original), includes the same message as the original Tweet, but includes 6 Twitter HashTags. With the above Tweet when users check out the HashTags #tickets, #MotoGP™, #Silverstone, #celeb, #tool and #win they might have seen the B&Q Tweet.

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