I’ve been subscribed to a handful of marketing type newsletters for ages now, but rarely read them (1073 unread messages in that email folder).
I’m looking for new ways to make money online and compared to people like Joel Comm I’m a newbie at Internet marketing :-)
Looking at the latest newsletter/emails from some well known marketing experts I see one from Joel Comm:
Do You Have Multiple Revenue Streams?
I was thinking about this yesterday when I reread through my Million Dollar Business Ideas When Disabled looking for mistakes: always a good idea to take a second look at an article with fresh eyes a day or two later.
It was clear, I don’t do too bad with the multiple income streams I have right now, but I could be doing much better and so Joel’s email is the sort of stuff I’m thinking about to make that first million.
As usual there’s not much detail in Joel’s Tips, it’s pretty much a “make you think about what you should/could be doing” sales letter to sell another wonder product near the bottom of the email. This email is aimed at some info product about membership sites which I’m not even going to look at.
What I found useful in that email is this list of ways Joel Comm makes money
Joel Comm Multiple Streams of Income
AdSense is just ONE of many revenue streams which include advertising, product sales, seminars, webinars, affiliate programs and more.
And one of my favorite revenue streams is membership sites.
Comparatively speaking my Multiple Streams of Income list in 2008 is much shorter:
AdSense – yes, I’ve embraced the Google AdSense Program.
Advertising – no, with my SEO skills I no longer pay for advertising, but all because I can get traffic from search engines, I shouldn’t exclude a perfectly good marketing technique like advertising.
Product Sales – yes, I sell AdSense templates, but would like to do more.
Seminars – no, due to my back problems there’s no way to achieve this. I’m also not a great public speaker, though I could learn if it was an option.
Webinars – not even sure what that is, I guess it’s a seminar online. Something to research it seems.
Affiliate Programs – yes, I’ve done quite well with some affiliate programs, Amazon has been a big one for me, but has dropped off. Doing OK with clickbank and a few other programs. I could get into more affiliate programs, though I’ve found Google search dislikes affiliate based content and so it doesn’t work too well with my usual SEO based techniques. So would need to think out my normal box to be sure of success.
Others – yes, my SEO services business is my main income source.
Membership Sites – no, I’ve thought about this, but not come up with anything to have a membership site for (yet).
That’s 4 yes vs 4 no, so from a glass half full perspective I’m on the right track and since I’m already doing well money/revenue/income wise when I add more revenue streams I’ll make much more money.
Another way of looking at it, less you’ve done so far, more you can improve in the future, rather this than saying yes to all the above and still not being successful.
David Law
I was wondering if you could provide some affiliate marketing mentorship.
I will be glad to sign up under an of your tiered networks so that you can benefit along the way.
Let me know if you have the time.
Hi David, I as well was referred by Bill Mcrea in his Massive Passive Plug in. He mention that your wp templates are excellent to plug in affiliate revenue and that he could not give it away but he mention it would be a nice buy.
My question to you is I am a network marketer that joined a environmental friendly company called Melaleuca, and they are strict with their ad policy and do not allow any videos, and using their name, etc.
I have an affiliate url that direct my clients to a generic opt in home base business opportunity site, and I wanted to use this url on my wp or one of your theme or wp plug in with adsense, CB, ebay, etc. To maximize my monetization using your any one of your proven templates.
I’m not sure what you are trying to achieve to be honest. If it’s adding a link to an affiliate site, that’s easy, you can do that with any WordPress theme.
Got a feeling it’s not that simple though, more details needed?
Are you looking for a pop up/pop under to the affiliate site with opt in info etc… if so none of my themes have that feature, you’d be looking for a WordPress plugin that adds that feature: not tried any but know they exist.
David
Hi David.
I am looking to do a rel=”follow” to all of the post links to my page if it is not a violation.
Right now I am looking into In-Text Advertising another income stream for websites, and Socrates themes has CB, and adsense plug ins.
Is Socrates themes in the same league as your SEO themes?
When you say rel=”follow” you mean not use rel=”nofollow”.
My best WordPress SEO theme now (December 2010) is Talian 05, it uses no nofollow links, so whatever you link to will be followed (link benefit passed by Google).
The comment author links on the Talian theme although not nofollow, they do not pass or waste link benefit. I use form post button links for Talian which means users can click on them, but they don’t count as links in Google. It’s the equivalent of what nofollow used to do before Google moved the goal posts a year or two ago and changed nofollow to DELETE link benefit instead of protect it. Socrates uses nofollow so wastes a lot of link benefit!
My older themes are better SEO’d (though they do need an update for better SEO) than the Socrates theme, take a look at the Socrates demo page and note the anchor text “Home” for the home page link (SEO 101 is you don’t use “Home”, “Click Here” for links). If you view the source of the Socrates theme and check the sidebar area you’ll find H2 heading for the headings of Categories etc… Unless you are after SERPS related to the keyword Categories you’d never surround the word with a H2 heading (again basic SEO 101)! So SEO wise the Socrates theme is rubbish.
Advertising wise I’d say the Socrates theme is better than my older themes (version 03 themes) though harder to use. My old SEO/AdSense themes you added your AdSense pub-####### number to one file and that was it (there was other settings in the file, but not required), AdSense is on every page in good CTR areas. In Socrates you have to create multiple ads in your AdSense account and paste them verbatim, gives you more control over colours (have different colours for different ad units) but harder to setup.
Comparing Talian 05 to Socrates, Talian 05 is on a different level SEO wise, Talian 05 gets almost everything right SEO wise, Socrates gets a lot of things wrong. There’s no comparison, Talian 05 is an SEO theme, Socrates isn’t.
Advertising wise Talian 05 is targeting a slightly different market with overlaps. Talian is aimed at the complete newbie to AdSense who wants to add their pub-####### number and forget about it, placement, colours all preset to good values for most sites, while allowing the more advanced user control over most aspects of the ads. Like Socrates, Talian has Clickbank ads, in future releases I’m planning to have Chitika and Amazon ads as well (mix AdSense, Clickbank, Chitika and Amazon ad units). In Talian the keywords used to generate Clickbank ads are automated (uses the words of the title of posts, tags, categories), I understand in Socrates you can only select the keywords sitewide, so you type a list of keywords and they are used (in the next release of Talian that option is available as well).
So advertising wise there are features in Talian that are better than Socrates and features in Socrates that are better than Talian (I have a lot of new features planned for Talian and always looking for new ideas).
David
Update: wrote the above in 2010, since then Google has changed how it treats nofollow, in 2014 Google deletes the link benefit, do not use nofollow. My newer themes Stallion WordPress SEO and Stallion Responsive do not use nofollow.
Thanks David for the break down.
Do you provide video tutorial and if I decide to purchase now will there be a free upgrade when you come out with any new versions?
Lastly for time sake can you provide me with a link to one of your site with your latest installed plug ins on a wp? and your order buttom.
Thanks again.
I don’t have WordPress video tutorials, have lots of readme files and active commenting pages :-)
Yes, if you purchase Talian 05 you get free updates. Originally it was going to be every time I did a major update (full version number change 03 to 04 etc…) I wasn’t going to send out free updates to the previous version, but a couple of years on from Talian 03 I’ve been sending out free updates to everyone (version 03 customers received version 05 for free: too much trouble to keep track of who is who :-)) Have no plans to change that update system.
The Talian sales/support page is at (linked to the readme files on that page as well).
Every WordPress site I own (about 70 of them) runs Talian 05. The site you are on now runs Talian 05 with the AdSense and Clickbank ads disabled (tick a couple of boxes on the admin page to turn them off/on).
This site runs Talian with most of the WordPress plugins recommended
David