You can easily find SEO and marketing articles using the phrase Content is King to mean (or at least suggest) the most important Google ranking factor is content.
Of course content is very important for gaining organic search engine traffic, but on it’s own it won’t count for very much, just like in chess the King is useless without the Queen etc…
Creating brilliant content won’t by itself generate masses of organic search engine traffic, but it will help. Which is why Content is King is an SEO Myth.
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